Woman Opens Sex Shop For Over-50s

A 61-year-old woman has set up a sex shop specifically catering to people aged 50 and older in a bid to improve their sexual wellness. The online store, Sunset Satisfaction, is for people who might find traditional sex toys “too powerful.” The woman has devoted her recent years to creating greater awareness of sex amongst seniors and even hosts a sex podcast called Sex Advice for Seniors.

She said that the aim was to try and “keep it simple” and “not overwhelm” people with lots of products. “I was just overwhelmed by all the stuff that was out there, some of which were really too powerful,” she said. “We’ve got lots of books as well—a lot of books that I’ve read and would recommend because they’re really helpful when you’re trying to understand how to experience pleasure later in life.”

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About Madge

Fluent in innuendo. Certified in orgasms. Madge writes like she talks: directly, confidently, and with a wink you can practically hear. With years in the field and a professional's eye for what actually works (and what's just noise), she covers everything from the art of a great tease to the mechanics of phone sex done right. She's dominant by nature and educational by trade, which means she'll tell you exactly what to do and exactly why it works. Equal parts wicked and wise, Madge leaves the fluffing to someone else. She delivers results. What she writes about: Flirt of the Week features (she's got an eye for talent) Take Care of Yourself Tuesdays (self-care, her way, non-negotiable) The real mechanics of great phone sex Confidence, control, and knowing exactly what you're doing What your Zodiac sign says about your bedroom style (yes, even Scorpios get fact-checked.) Fun facts: Alphabetizes her bookshelf by author, then by how much she'd trust that author in bed. Takes her coffee the way she takes control: no sugar, no hesitation. Has cleared a pool table before her opponent got a single shot, and made it look like she was barely trying. Can bend over backwards. Won’t. The neighborhood cat still avoids eye contact (she knows why.)

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